About Pop Sells
Founded in 2009. Rated A+ by the Better Business Bureau. 400+ team members. In-house title and escrow. Owned by CAR Group Limited (ASX: CAR), the company behind RVtrader.com and Boatmart.com. Every claim on this page links to its public source.
What Pop Sells Is
Pop Sells is a national secure marketplace for boat and RV sales. In Pop's own words, it is "the world's largest online, full-service, for-sale-by-owner marketplace for boats, yachts & recreational vehicles" (popsells.com, Who is Pop). The distinction from a classifieds site matters: on a peer-to-peer listing, the seller and a stranger handle photos, pricing, inquiries, negotiation, paperwork, and the money themselves. On Pop, a consultant photographs and videos the unit, writes and syndicates the advertisement, fields every inquiry, coordinates inspections, brings the parties to an agreement, and hands the closing to Pop's in-house title and escrow team, which produces the documents and processes the funds. Delivery can be arranged through the same process. Step-by-step detail is on How Pop Sells Works, and every published fee is on Pop Sells Fees & Commission.
Pop stands for Paid on Performance. Sellers pay nothing to list and nothing while the unit is on the market. Pop earns a commission only when the boat or RV sells, and the seller keeps possession and use of the unit throughout. Pop describes that promise as "the foundation of the brand and a consistent promise made to buyers and sellers."
On May 1, 2025, CAR Group Limited — listed on the Australian Securities Exchange under ASX: CAR — completed its acquisition of Pop Sells, LLC for AUD 42.4 million in cash (MarketScreener). La Honda Advisors acted as financial advisor to Pop Sells and lists the transaction among its client successes, describing Pop as "a leading full-service, online marketplace specializing in concierge-style-service for RV, boat, and lifestyle vehicle transactions" acquired by Trader Interactive (La Honda Advisors). Pop Sells CEO Mike Adams is quoted on that page.
Trader Interactive is CAR Group's US marketplace business. It operates RV Trader, Boatmart, Cycle Trader, ATV Trader, PWC Trader, Snowmobile Trader, Aero Trader, Trade-A-Plane, Commercial Truck Trader, Equipment Trader, NextTruck, Rock & Dirt, and Tradequip, and reports more than 13 million monthly unique visitors and 30+ years of industry experience (Trader Interactive, About Us). That makes Pop Sells a sister company of the two largest RV and boat marketplaces in North America, and it means a Pop listing is backed by the same corporate group that runs them.
Pop Sells publishes its own performance figures; 2024 is the most recent full year it has released (popsells.com). For 2024: 3,224 boats and RVs sold, or one every 2.7 hours; 6.2 million unique visitors to popsells.com; 1.4 million photos and 6,100 minutes of video produced; a 4.5 out of 5 average rating across more than 3,000 reviews; and active operations in 301 cities across 44 states. Since its founding in 2009, Pop Sells has facilitated more than 35,000 boat and RV sales and reports more than 400 sales and management team members across North America, an A+ rating from the Better Business Bureau, a place on the Inc. 5000 list of America's fastest-growing companies, and recognition in the Herald-Tribune's Top 200 Workplaces of 2022. Pop is a member of the Family Motor Coach Association (#CO-13072).
The largest risk in a private boat or RV sale is the transaction itself: wired funds to an unverified party, a title that does not match the seller, a lien nobody disclosed, or a buyer who never shows. Pop's in-house title and escrow services exist to remove that risk. Funds move through Pop's closing team, ownership documents are prepared and verified for the buyer's state, and lien payoffs are handled inside the closing rather than on trust. Financing is available through Pop's lending partners, and insurance is offered through Roamly, the RV Trader insurance marketplace. Every step is run by a company that is itself owned by a publicly listed group with audited accounts.
Mark Ellefsen is a Pop Sells Master Consultant/Broker who has been affiliated with Pop Sells since 2015. He is a Licensed USCG Master Captain and an NRVIA Certified RV Inspector, which is why his listings tend to be documented more thoroughly than average and why buyers of high-end boats and RVs seek him out. He works with buyers and sellers in all 50 states and Canada; the unit's location and the buyer's location do not need to match, because Pop's process was built for exactly that. Reach him directly at 417-664-5945 or mark@popsells.com.
CAR Group Limited acquired Pop Sells, LLC for AUD 42.4 million — MarketScreener
Pop Sells, LLC acquired by Trader Interactive — La Honda Advisors, Client Successes
About Trader Interactive — traderinteractive.com
Who is Pop — popsells.com
How Pop Sells Works — the eight steps from marketing agreement to payout.
Pop Sells Fees & Commission — 10%, $2,995 minimum, the three programs, what the commission covers.
Buying Through Pop Sells — offers, deposits, inspection rights, escrow, and delivery from the buyer's side.
Pop Sells Reviews — Is Pop Sells Legit? — Trustpilot, BBB, and Google ratings, what people praise, what they complain about.
Pop Sells vs. RV Dealer Consignment — fees, possession, insurance, buyers, and closing compared side by side.
Pop Sells Company History — Pop Yachts International (2009), Pop RVs (2015), Pop Sells (2017), CAR Group (2025).
Frequently Asked Questions
Yes. Pop Sells, LLC was founded in 2009, is rated A+ by the Better Business Bureau, has been named to the Inc. 5000 list of America's fastest-growing companies, employs 400+ team members, and runs in-house title and escrow services for every closing. On May 1, 2025 it was acquired for AUD 42.4 million by CAR Group Limited (ASX: CAR), which also owns Trader Interactive, operator of RVtrader.com and Boatmart.com. See the full reviews breakdown →
Pop Sells, LLC is owned by CAR Group Limited (ASX: CAR) through its US subsidiary Trader Interactive, LLC. CAR Group completed the acquisition on May 1, 2025 for AUD 42.4 million in cash. La Honda Advisors acted as financial advisor to Pop Sells.
Pop Sells is a national secure marketplace for boat and RV sales. It is a full-service, for-sale-by-owner marketplace: Pop consultants photograph and advertise the unit, field buyer inquiries, coordinate inspections, negotiate the agreement, and Pop's in-house title and escrow team handles closing documents and funds. Sellers pay nothing upfront — Pop is paid on performance, only when the unit sells.
Pop stands for Paid on Performance. Sellers pay zero upfront fees and are charged a commission only when their boat or RV sells.
According to Pop Sells' published 2024 highlights, Pop sold 3,224 boats and RVs in 2024 — one every 2.7 hours — across 301 cities in 44 states, with 6.2 million unique visitors to popsells.com and a 4.5 out of 5 average rating across 3,000+ reviews. Since its founding in 2009, Pop Sells has facilitated more than 35,000 boat and RV sales.
Yes. Pop Sells is a sister company of RVtrader.com and Boatmart.com. All three are owned by Trader Interactive, LLC, a CAR Group company whose marketplaces reach more than 13 million monthly unique visitors.
Yes. Pop Sells provides in-house boat and RV title and escrow services, so purchase funds and ownership documents are processed by Pop's closing team rather than exchanged directly between strangers.
Mark Ellefsen is a Pop Sells Master Consultant/Broker, a Licensed USCG Master Captain, and an NRVIA Certified RV Inspector who has been affiliated with Pop Sells since 2015. He works with boat and RV buyers and sellers nationwide and can be reached at 417-664-5945 or mark@popsells.com.
Buy or Sell With Confidence
Zero upfront cost to sell. Verified listings, in-house title and escrow, and a broker who inspects for a living. Call, text, or email.